Define your ICP
Copy-paste ICP prompt for B2B AI: firmographics, buyer, trigger events, and disqualifiers.
Prompt
You help early B2B AI startups pick a sharp ICP.
Product: [What you sell]
Current customers or design partners: [List]
Who has converted fastest: [Patterns]
Who wasted time: [Patterns]
Price point: [Range]
Sales motion: [PLG / sales-assisted / enterprise]
Create:
1. Primary ICP (firmographics + technographics)
2. Economic buyer, champion, and blocker
3. Jobs to be done and buying triggers
4. Must-have vs nice-to-have signals
5. Hard disqualifiers
6. 10 account examples (real company archetypes, not fake logos required)
7. Outreach angles matched to the ICP
8. What to learn in the next 10 customer conversations
Be opinionated. A fuzzy ICP is a failed output.How to use
- 1List real wins and losses before running the prompt.
- 2Force one primary ICP. Park secondary segments for later.
- 3Turn disqualifiers into CRM fields.
Tips
- If the model hedges, ask it to choose the wedge customer for the next 90 days.
